Privacy Policy
Emerald Maldives – Maldives Sales and Reservations Agent
Last Updated: 03.10.2025
1. Introduction
Welcome to emeraldmaldives.reservationsandsales.com (the “Website”). This Website is operated by Maldives Sales and Reservations Agent Pvt Ltd (“we,” “us,” or “our”).
We are committed to protecting your personal data, being transparent about how it is used, and ensuring your rights are respected. This Privacy Policy explains:
What personal data we collect
How and why we use it
With whom we may share it
How long we retain it
Your rights regarding your personal information
By using this Website or submitting an inquiry, you acknowledge that you have read and understood this Privacy Policy.
2. Who We Are (Data Controller)
The data controller responsible for your personal data collected through this Website is:
Maldives Sales and Reservations Agent Pvt Ltd
Company Registration No: C26192025
Registered Address:
Ma. Zeeniyamaage, 1st Floor, Majeedheemagu 20286, K. Malé’, Maldives
3. What Personal Data We Collect
We collect:
Contact Information: full name, email address, phone number.
Travel Information: preferred travel dates, number of adults/children, villa preferences.
Other Information: messages or requests submitted through forms.
Technical Information: IP address, browser type, device details, pages visited, cookies and related technologies (see Section 11).
4. How We Collect Data
Directly from you (inquiry forms, email communications).
Automatically through cookies, server logs, analytics, and Google advertising tools.
5. How We Use Your Personal Data
Respond to Inquiries
Provide quotes, availability checks, and resort information.
Legal basis: consent, legitimate interest, pre-contractual necessity.
Facilitate Bookings
Share information with Emerald Maldives Resort & Spa or authorized wholesale partners for booking confirmation.
Legal basis: consent, contract performance.
Communicate with You
Send updates, confirmations, reminders, or clarification regarding your inquiry or booking.
Legal basis: consent, legitimate interest.
Improve & Secure the Website
Analyze website performance, enhance user experience, prevent fraud and misuse.
Legal basis: legitimate interest.
Advertising, Analytics & Measurement
We use Google Ads (AW-17756055963), Google Analytics, and similar tools to measure performance, understand user behavior, and improve advertising relevance.
This may include conversion tracking, remarketing, and aggregated analytics.
Legal basis: For users in the EEA, UK and Switzerland, we rely on your consent for advertising and analytics cookies. For other regions, we may rely on our legitimate interest in promoting and improving our services.
6. Data Retention
Inquiry data: retained for up to 24 months.
Booking data: retained as required by law (e.g., tax and accounting).
Earlier deletion is available on request.
7. Data Sharing & Disclosure
We may share your personal data with:
Emerald Maldives Resort & Spa or authorized wholesale partners (for booking purposes).
IT, hosting, and analytics service providers who support our website.
Google LLC, when you interact with ads, analytics, or measurement tools.
Legal authorities, where disclosure is required by law.
Business transfers (e.g., mergers or acquisitions), under confidentiality protections.
We do not sell personal data.
8. International Transfers
Your data may be processed in the Maldives and other regions (such as Singapore, the EU, the United States, or where our service providers operate).
Where required (especially for EEA/UK/Swiss users), we rely on:
Standard Contractual Clauses (SCCs)
Google’s international data transfer safeguards
Additional protective measures used by our processors
9. Data Security
We implement strong technical and organizational security measures, including:
SSL encryption
Access controls
Secure servers
Multi-factor authentication
Ongoing monitoring
While no system is 100% secure, we take all reasonable steps to protect your data.
10. Your Rights
Depending on your jurisdiction, you may have the right to:
Access your data
Correct inaccurate information
Request deletion
Restrict processing
Object to processing
Withdraw consent
Request data portability
File a complaint with a relevant authority
To exercise any of these rights, contact us at:
📧 sales@reservationsandsales.com
11. Cookies, Google Ads & Tracking Technologies
Our Website uses cookies and similar technologies for:
Essential functionality
Analytics and performance
Advertising and measurement
Preference storage
To learn more about how Google processes personal information from sites and apps that use its services, please visit Google’s Business Data Responsibility site
Google Ads (AW-17756055963), Analytics & Measurement
We use Google tools for advertising, conversion tracking, remarketing, and understanding website usage. Google may process technical data such as:
IP address
device/browser type
pages viewed
referring URLs
interactions with ads
conversions (such as form submissions)
Google processes this data under the Google Ads Data Processing Terms, available at:
https://business.safety.google/adsprocessorterms/
Google Subprocessors
Google may engage subprocessors for advertising services. Their list is available at:
https://business.safety.google/adsprocessorterms/subprocessors/
Managing Cookies
Where required by law (for example in the EEA, UK, Switzerland), our cookie banner and consent platform will ask for your consent before setting non-essential cookies for advertising and analytics.
For Google Ads opt-outs:
https://www.google.com/settings/ads
12. Children’s Privacy
This Website is not intended for individuals under 18.
If we become aware that we have collected data from a minor, we will delete it promptly.
13. Links to Third-Party Sites
Our Website may link to other sites. We are not responsible for the privacy practices of those websites.
14. Updates to This Policy
We may update this Privacy Policy periodically.
Any changes will be posted on this page with the updated “Last Updated” date.
15. Contact Us
Maldives Sales and Reservations Agent Pvt Ltd
📧 sales@reservationsandsales.com
Company Registration No: C26192025
Address:
Ma. Zeeniyamaage, 1st Floor, Majeedheemagu 20286, K. Malé’, Maldives